Strategic management and strategic competitiveness due 4-21


Strategic Management and Strategic Competitiveness

Choose a public corporation, with which you are familiar, from one of the following industries:

1. Travel.

2. Technology.

3. Food.

Research the company on its own website, public filings on the Securities and Exchange Commission’s 

( | Filings & Forms ), and any other sources you can find. The annual report will often provide insights that can help address some of these questions. USE the link I attached to ensure that you meet the requirements.


Write a 4-6 pg paper in which you address the following:

· Assess how globalization and technology changes have impacted the corporation you researched.

· Apply the industrial organization model and the resource-based model to determine how your corporation could earn above-average returns.

· Assess how the vision statement and mission statement of the corporation influence its overall success.

· Evaluate how each category of stakeholder impacts the overall success of this corporation.

· Use the Internet to locate and include at least three quality references

The specific course learning outcome associated with this assignment is the following:

· Determine the impact of globalization and technology changes, strategic models, vision and mission statements, and stakeholders on a corporation’s success.